A Step-by-Step System to Build a Thriving Online Training Business

The Online Personal Training Specialist (OPTS) Certificate

Most trainers know how to coach—but struggle with finding clients, marketing their services, and turning online training into real income.

The OPTS Certificate gives you a clear, proven system to:
  • Establish a strong online presence
  • Attract high-quality clients (without relying on expensive ads)
  • Create structured coaching & business systems
  • Build long-term income with a profitable training model

    ⏰ Complete in 4, 8, or 12 weeks – Flexible learning for busy trainers.

By the end of this course, you’ll have a fully operational online training business with real clients, real income, and a clear path forward.
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Emma Mattison

NASM CPT, CNC, CES | ASOC CEO & Lead Instructor
Certified personal trainer & nutrition coach, specializing in business growth & online coaching strategies.
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Dr. Michael Figueroa

University Professor
Kinesiology expert specializing in exercise science, program design, and coaching methodologies.
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Dr. Dan Ritchie

Functional Aging Institute (FAI) President
Industry leader in functional aging, older adult client programming, and business development for trainers.
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Josh James Mattison

Filming, Editing & Marketing Instructor
Teaches exercise & social media video production, email marketing, and automation for online trainers.
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Conor Harris, Cscs

Biomechanics & Movement Specialist
Expert in movement mechanics, injury prevention, and improving client performance.
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KEVIN JAMES

Digital Marketing Consultant
Award-winning digital marketing strategist, SEO expert, and branding consultant with over 24 years of experience in web development, content marketing, and search engine optimization.
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Micheal Davis

Website & Branding Expert
Web strategist helping trainers build high-converting websites & online business systems.

Done-for-You Business Tools & Systems

Get exclusive resources, including a Wix website template, sales scripts, pre-made client check-in forms, and automation tools to save you time and effort.

Expert Guidance from Industry Leaders

Learn directly from guest instructors, including university professors, biomechanics specialists, and business experts—no fluff, just real strategies that work.

Flexible Self-paced Study Plans

This course is entirely self-paced, with no restrictions to course access. Complete your study plans in 4, 8, or 12 weeks based on your schedule – or even longer if needed!

Step-by-Step Plan to Secure High-Paying Clients

Master the exact methods successful online trainers use to attract and retain clients, even in a saturated market.

Get Your NASM, and/or AFAA CEUs!

1.9 CEUS

15 CEUs

0.4 CEUs

The Academy of Superior Online Coaching (ASOC) is recognized by the National Strength and Conditioning Association (NSCA), the National Academy of Sports Medicine (NASM), and the Athletics and Fitness Association of America (AFAA) as an Approved Continuing Education Provider for select courses.
How to Build 

a Profitable Online Personal Training Business

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Watch this short video to learn how the Online Personal Training Specialist (OPTS) Certificate helps you attract high-paying clients, create efficient coaching systems, and build a sustainable business.

Hands-On Assignments

Done-for-You Business Templates & Tools

Expert Video Lessons & Guest Lectures

Course contents

Customize Your Learning Schedule for this Self-paced Course

Here’s a breakdown of the major components in the OPTS Certificate and estimated completion times:

~16 hours total
Video Lectures
~12 hours total
Worksheets & Assignments
~4 hours total
Quizzes & Final Exam
~10-15 hours total
Business Implementation & Practical Work
Total Estimated Time Commitment

Hours
The OPTS course is entirely self-paced, with no access restriction.

However, we have broken down the modules into three study-tracks below to help you complete the course across 4 weeks, 8 weeks, or 12 weeks.
Accelerated Track (4 Weeks)
Standard Track (8 Weeks)
Extended Track (12 Weeks)
Suggested schedule

Accelerated Track (4 Weeks)

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Week Modules to Cover Time Commitment Per Week
Week 1 Module 1: Introduction to Online Training & Module 2: Establishing Your Business and Brand 10-12 hours
Week 2 Module 3: Program Pricing and Digital Tools & Module 4: Content Creation 10-12 hours
Week 3 Module 5: Client Assessment and Onboarding & Module 6: Programming for Clients and Holistic Practices 10-12 hours
Week 4 Module 7: Lead Generation and Sales & Module 8: Final Assignment & Client Management Simulation 10-12 hours
Suggested schedule

Standard Track (8 Weeks)

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Week Modules to Cover Time Commitment Per Week
Week 1 Module 1: Introduction to Online Training 5-6 hours
Week 2 Module 2: Establishing Your Business and Brand  5-6 hours
Week 3 Module 3: Program Pricing and Digital Tools  5-6 hours
Week 4 Module 4: Content Creation  5-6 hours
Week 5 Module 5: Client Assessment and Onboarding  5-6 hours
Week 6 Module 6: Programming for Clients and Holistic Practices  5-6 hours
Week 7 Module 7: Lead Generation and Sales  5-6 hours
Week 8 Module 8: Final Assignment & Client Management Simulation  5-6 hours

Suggested schedule

Extended Track (12 Weeks)

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Week Modules to Cover Time Commitment Per Week
Weeks 1-2 Module 1: Introduction to Online Training  3-4 hours
Weeks 3-4 Module 2: Establishing Your Business and Brand  3-4 hours
Weeks 5-6 Module 3: Program Pricing and Digital Tools  3-4 hours
Weeks 7-8 Module 4: Content Creation  3-4 hours
Weeks 9-10 Module 5: Client Assessment and Onboarding  3-4 hours
Week 11 Module 6: Programming for Clients and Holistic Practices  3-4 hours
Week 12 Module 7: Lead Generation and Sales & Module 8: Final Assignment & Client Management Simulation 3-4 hours

Testimonials from our OPTS Students

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Rob B.

"...this course is going to give you everything you need to set yourself up as an online personal trainer. 10/10 recommend!"
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Kamber M.

"...If you're serious about launching a successful online personal training business...this course is the smartest investment you can make."
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Stephanie P.

"...this ASOC course is one of the best courses I've taken as an in-person trainer..."

Review Excerpts

"... Starting an online business can feel overwhelming, and without guidance, it's easy to second-guess yourself. Having Emma as my mentor was a game-changer. Her expertise, real-world experience, and hands-on approach made the process smooth and achievable. If you’re serious about launching a successful online personal training business and want to avoid the frustration of figuring it all out on your own, this course is the smartest investment you can make..."
Kamber M.
"I’ve been teaching for decades, and moving online felt like the right step—but I’ll be honest, I was doing it the hard way. Juggling on-demand videos, my app, and marketing was overwhelming, and nothing felt smooth.

Then I found the OPTS course from ASOC, and wow—what a difference! It gave me a clear, step-by-step plan to organize my services, price them properly, and actually enjoy running my business online... Emma does an incredible job breaking down complex concepts into clear, actionable steps, making it easy to apply what you learn.

Now, my business runs way more efficiently, and I finally feel confident and in control. If you’re struggling to make online coaching work, this course is a lifesaver!" 
Jackie P.
"As someone who's been in the fitness industry for years, I'm genuinely impressed by the ASOC Online Personal Training Specialist course! I found myself nodding along, thinking "yes, exactly!" throughout each module. The course bridges the gap between the ‘classroom learning’ of a personal training certification and the real world application of launching a successful personal training business. Emma clearly understands the challenges beginners face and is able to address them with compassion and clarity. For anyone starting their fitness coaching journey, this course will help you focus on the things that will help you hit the ground running and make the most impact in your business and for your individual clients. The principles taught in this course will save you years of painful trial and error! I highly recommend this to any serious trainer wanting to excel in their business!"
Jacquie S.
"Emma does an amazing job at giving the tools and confidence you need to launch an online coaching business through the OPTS (Online Personal Training Specialist) course! Unlike other courses out there that get you to focus on "just getting clients", the OPTS course really emphasizes how to provide quality to the clients that you do coach and how to avoid burnout as an online coach. Would highly recommend to any in-person coach looking to transition to online coaching or to any current online coaches looking for a way to realistically build and maintain their online business!"
Stephanie P.

Frequently asked questions

Does OPTS Earn me CEUs?

YES! Our OPTS Certificate earns you 1.9 NASM CEUs and 15 AFAA CEUs. The Academy of Superior Online Coaching (ASOC) is recognized by the National Academy of Sports Medicine (NASM), and the Athletics and Fitness Association of America (AFAA) as an Approved Continuing Education Provider.

The National Strength and Conditioning Association (NSCA) approved 0.4 CEU(s) in category C for certified individuals who successfully complete OPTS course.

We are in the review process ISSA, and in application process for ACE. Please sign up for our email list if you are interested in learning when the other providers approve our CEUs!

How is this different from other online personal trainer courses?

Most courses only give you a certification—but that doesn’t teach you how to actually get clients and make money online.

The OPTS Certificate is a business-building program designed for trainers who want to create a real, profitable coaching career online.

✅ Step-by-step business strategy (not just theory)
✅ Sales & marketing systems (no more wondering “how do I get clients?”)
✅ Practical assignments that build your actual business

By the end of the course, you won’t just have a certificate—you’ll have a fully operational online training business.

Do I need to already have an in-person training business to succeed?

No! Whether you’re transitioning from in-person training or starting fresh, this course gives you the exact roadmap to establish and grow an online business—even if you have zero clients right now.

If you already train in-person: This course will help you transition online, expand your income, and create more flexibility.

If you're starting from scratch: We’ll walk you through everything from choosing your niche to getting your first paying clients.

However, it is highly recommended that you already have a Certified Personal Trainer credential for completing the OPTS course.

How long does the OPTS course take to complete?

The course is self-paced, so you can go at your own speed.

On average:

  • Trainers who dedicate 5-7 hours per week complete it in 8-12 weeks.
  • If you go full-time, you could finish in as little as 4-6 weeks.

Lifetime access means you can always revisit materials and implement at your own pace.

I’m not good at sales. Will this course help me sell without feeling pushy?

Absolutely! Sales doesn’t have to be pushy or uncomfortable—this course teaches you a natural, trust-based approach that makes selling feel easy and authentic.

You’ll learn:
✔ How to confidently price your services
✔ Simple scripts & frameworks for effortless sales calls
✔ How to attract the right clients so you never feel like you’re "convincing" anyone

Plus, you get access to our Sales Call Training Bot, so you can practice risk-free before speaking to real leads.

Will this course help me get clients even if I don’t want to run paid ads?

Yes! You’ll learn organic client attraction strategies that work without paid ads.

✔ Social media marketing (how to attract clients without dancing on TikTok)
✔ Content that converts (posts, emails, and videos that bring in leads)
✔ Referral & networking strategies to build a steady stream of clients

If you want to use paid ads later, the course includes ad strategies that won’t waste your money.

What if I’m not tech-savvy? Do I need a website before joining?

No worries—you don’t need any tech experience to succeed.

✔ The course walks you through everything step by step, including setting up a simple, professional website.
✔ You get access to a pre-built Wix website template ($450 value) to make setup fast & easy.

By the time you finish the course, you’ll have a fully set up, professional online coaching business.

What kind of trainers is this course best for?

This course is designed for:
✔ Personal trainers who want to transition online
✔ Coaches who are struggling to find consistent online clients
✔ New trainers who want to skip the trial-and-error and start successfully
✔ Experienced trainers looking to increase income & flexibility

If you want to build a sustainable online coaching business (not just get a certification), this course is for you. However, if you are a new trainer or coach just starting out, it is highly recommended that you already have a Certified Personal Trainer credential for completing the OPTS course.

What happens after I complete the course?

By the end of the course, you’ll have:
✔ A fully operational online coaching business
✔ Your first (or next) paying clients
✔ A complete sales & marketing system that works

🎓 You’ll receive an official OPTS Certificate, and you’ll be fully prepared to run your online business profitably.

Plus, you’ll have lifetime access to course materials and resources to keep growing your business.
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Master the Art of
Online Personal Training

Getting Started with Online Coaching

Kickstart your journey as an online coach by mastering essential tools, understanding client needs, and learning the foundations of successful coaching programs.

Developing Your Coaching Voice

Create a unique coaching style that resonates with clients. Building trust through clear communication and effective coaching strategies is key to long-term success.

Utilizing Coaching Tools for Success

Leverage cutting-edge tools to track client progress, manage sessions, and measure outcomes. Master these tools to provide a professional and streamlined service.

The Countdown Is On! OPTS Launches March 17!

Be the first to access exclusive bonuses & early enrollment discounts! Enter your email below to join the VIP list!

Want to be among the first to enroll?

Sign up now to get insider updates, priority access, and a special launch-only bonus when the Online Personal Training Specialist (OPTS) Certificate goes live!
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Limited Time offer

Enroll Before March 31 & Save $98!

Price Increases After March 31!

LIMITED-TIME PRICING

Deal
Enroll for Only $899 Before Prices Increase!

Start Your Online Training Business for Just $899!

For a limited time, you can get full access to the OPTS Certificate at a special price—before it increases to $997.

✅ Step-by-step guidance to launching your online business
✅ Get paying clients without wasting money on ads
✅ Gain expert information on programming for your specific clients
✅ Use ready-made business tools to save time & effort

📅 Price increases after March 31—secure your spot now!
Address: 9630 South Quarter Horse Road, Casa Grande, AZ 85193
Email: contact@asoctrainer.com
Phone: ‪(480) 269-0609‬
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